HomeGain Makes Another Step Forward Into Real Estate Market

Looking through todays news I spotted this press release announced by BIRDVIEW Technologies - one of the well known Online MLS Service providers and lead management systems for real estate professionals.
BIRDVIEW Technologies today announced an agreement with HomeGain to provide BIRDVIEW’s clients a special reduced pricing on HomeGain’s Buyer Link Product.
“HomeGain’s BuyerLink delivers qualified visitors to agent and broker websites more efficiently and consistently than any traffic source in the industry” says Chris Hendricks, National Sales Director at HomeGain “but good traffic requires strong lead capture and lead management tools to be effective converting internet opportunities into actual transactions. BIRDVIEW tools help agents and brokers do an outstanding job converting the BuyerLink traffic we deliver.”
HG made smart strategical move I would say. More people will feed this fast growing monster. Let's take a fast look at the available pricing options (Agent Evaluator is the only one that has pricing online) - HG charges $29.95 per months for an average of 30 leads per month and 30% from gross closed commission, based on minimum 2% of the gross sales price. Did you notice that "minimum" word? Check out their explanation on how the referral fee works. 30%? If I were realtor® and HG's client - I wouldn't count myself self employed. From my point of view HG is getting too big and an average agent can not compete with it online. Does it affect you as a realtor® or your business? Would be interesting to hear your thoughts.

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